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Watch La Linea, the Popular 1970s Italian Animations Drawn with a Single Line

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Simplicity is not the goal. It is the by-product of a good idea and modest expectations. Thus spake designer Paul Rand, a man who knew something about making an impression, having created iconic logos for such immediately recognizable brands as ABC, IBM, and UPS. An example of Rand’s observation, La Linea, aka Mr. Line, a […]

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